Rather impressively, Ubisoft’s Watch Dogs has sold a staggering 4 million units in it’s first week of sale, leading Ubisoft to call it the best selling new IP at launch across the industry.
GFK Chart Track did make similar comments (as you can see in my video below) so there is definitely some weight to these remarks.
Ubisoft also reported last week that Watch Dogs has sold 1 million units within 24 hours of it’s launch, which means they sold three million more units between then and now. Darren Bowen, the Ubisoft UK sales director, had this to say; “The results we achieved in the first week of launch are amazing and prove Ubisoft’s commitment to developing new blockbuster IP and thoroughly new-gen experiences.”
